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London Fashion Week Is Here

Fashion Brands Target Athletes

This year’s London Fashion Week represented quite a departure from previous years. For the first time in the show’s history even those without tickets were able to share in the fashion excitement with several designers showcasing their collections to the public during this prestigious event.

London Fashion Week has been running since 1984, and this year’s event ran from 19th to 23rd February 2016. The shows were held in some of London’s most prestigious venues including Somerset House and the Natural History Museum, with an array of events taking place over the course of the week. Numerous celebrities flew in from around the world to be in the front rows to see the new collections from their favourite designers and luxury brands. During this year’s London Fashion Week visitors also gathered at Brewer Street Car Park in Soho, which was chosen for its close proximity to high end retailers in areas of London such as Bond Street and Oxford Street.

2016 London Fashion Week Retrospective

Many designers chose to showcase their collections at other venues such as the Royal Opera House and the Turbine Hall at the Tate Modern Gallery, but for those who didn’t have an exclusive invitation, it was still possible to see some of the best fashion pieces and to network with industry players outside of these events.

Getting into London Fashion Week is always challenging, with tickets selling out months in advance of the event for key shows. However, tickets for the public shows (where you can often run into luxury brand headhunters) were available via the website and the same approach is anticipated for the 2017 show.

There were a number of key shows which attracted particular attention during this year’s London Fashion Week including Fashion East, Hill & Friends and Topshop Unique. Many visitors chose to get into the spirit of things by turning into fashionistas and dressing in the latest trends and fashions; all guaranteed to turn heads and perhaps even impress luxury brand headhunters.

Student Involvement In London Fashion Week?

London Fashion Week is also a great opportunity for students to get early industry exposure and to showcase their latest designs, gaining valuable experience. For many students, taking part in London Fashion Week is a mandatory element of their curriculum; they are often required to work as an intern with designers in the lead up to the show. Many of these intern positions are unpaid, but students can gain a valuable insight into the industry as part of their internship. Interns also stand a good chance of meeting luxury brand recruitment consultants who can help them get ahead in the industry.

To find out more about next year’s London Fashion Week, visit the website . The who’s who of the fashion industry will once again gather, attracting leaders in executive search and other related management services within the industry.

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